Facebook Training

Why You Need It

There’s no question about the power of Facebook. It has over 1.5 billion active users. Millions of those users spend more than 20% of their mobile time accessing the network. Facebook is also a powerful advertising platform that can help you reach new communities of people. 

How do you get involved? How can you use Facebook to drive brand awareness, reach new customers, or target existing website visitors?  

Facebook can be used to:

  • Connect and engage with new customers and clients
  • Gain useful insights on your market segment
  • Develop specific campaigns to new product and service releases, grow segments of your business
  • Encourage user-generated content and conversation 
  • Tell your story: compile a compelling company history on your Facebook timeline

What You Get

Throughout training, we will equip you with business-specific best practices and functional knowledge for using Facebook Pages for business. This will include, but not limited to:

  • How to use Facebook Insights for campaign development
  • Team training specific to your business
  • How to create an advertising campaign using desktop and mobile ads
  • Targeting custom audiences 
  • Set up and management  of Social-Pay-Per-Click and role of Facebook as a paid marketing and remarking platform
  • A set of “cheat-sheets” for common activities
  • A custom Facebook strategy, including campaign suggestions, and profile building techniques
  • Professional profile branding
branding

Brand Identity: More Than Skin-Deep

Brand Identity Design It’s tempting to think that (successful) brands are only skin-deep. After all, aren’t colours and logos important? Visual branding is essential, but the ultimate goal is to […]

Read the Post

A Brand Is Just a Logo, Right? Think Again

So you think you know Branding? Today, it's common to think of a "brand" as another word for a logo; after all, many people believe that branding is a term [...] Read the Post

How to Enhance Online Sales with Product Configurators

Nowadays, consumers are looking for more and more customization in their online shopping experiences. Businesses not only need to offer great shipping and return policies, but customer service and customization are [...] Read the Post