My Online Reputation Needs Improvement
Countless conversations happen on the internet every day. Do you know what people are saying about your business?
Word of mouth has always been a valuable way to get referrals to your business, and the internet has amplified the potential benefits of a strong and positive reputation. It has also exponentially increased the risks if you have dissatisfied customers.
“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.”
It used to be that one disgruntled customer had limited power to effectively impact your business, depending on their circle of influence. Now each individual has a voice through social media, online reviews, consumer advocacy websites, and anyone who ever decided to start a blog.
People listen to what other people have to say about your business, so it’s important that you proactively put your best foot forward. You also need to monitor the conversations that are happening and act when complaints arise, whether they’re misguided or very real. Sometimes the simplest misunderstanding can follow a business for years - the internet is forever, after all.
Treefrog can be your eyes and ears, and even your spokesperson, in social media and other online channels. We can help find out where people are talking about you, what they’re saying, and help you develop a strategic approach to building and maintaining the reputation you’ve worked so hard to establish.