Learning Centre
The Education and Information You Need to Make Smart Web Decisions.
If there is anything that we are going to do for you at Treefrog, it’s going to be to educate you and give you the information that you need to make smart web decisions.
These articles will be able to assist you with answering some of the common questions we get around web principals and theories.
|
|
|
Writing for the Web: Signal Vs Noise
Most people don't really read when they're surfing the Web. They browse. They scan. They look for keywords. They like headings. They're apt to ignore long, rambling text.
A few tips can help improve your web writing so that your message gets across, quickly and effectively. |
|
|
|
Why You Need to Upgrade from IE6
The next time you're talking to your web designer or programmer, ask them about Internet Explorer 6 and see how they respond - it will likely involve a reflex sneer and a litany of complaints. From security breaches to visual and functional limitations, the pioneer browser has simply not kept up with the pace of progress.
|
|
|
|
Site Architecture as a Writing Road Map
Content writing is a massive road block for many a new website owner. There is a way out of the content writing wilderness. You just need the right directions, and you already have them in your site architecture.
|
|
|
|
The Power of Print
If the web is a superhero in today’s marketing strategies, then print design is a trusty sidekick with its own unique set of talents and strengths. Often lost in the shadow of the ever-available Internet, it’s time to rediscover that sometimes the sidekick can be the one who saves the day.
|
|
|
|
Is Your E-Commerce Site Ready for the HST?
The HST is coming on July 1, 2010. If you currently have a website with any type of e-commerce and do business in Ontario, you will likely be affected by these changes. Let the Frogs help you prepare your online shopping cart and other payment collections applications for a "harmonious" transition.
|
|
|
|
How To Quality Assess (QA) Your Website
So your web developer has built you a beautiful new website and has asked you to make your final review in preparation for going live. What should you look for?
|
|
|
|
How Long Does It Take To Build A Website? -- Chess Clock Theory
We are regularly asked the question "How long does it take to build a website"? The easiest way to look at it is simply relating it to competitive chess.
|
|
|
|
Working With A Web Designer
So you've decided that you need a website, and you've started the gears turning with the Frogs (or, perish the thought, another agency entirely). Maybe you've done some sketches on a cocktail napkin and now you're ready to start working with the graphic designer assigned to your project. You're on your way to having a beautiful new website design.
|
|
|
|
Link Leak
Worried about people leaving your site through a link? Stop worrying, and let your website leak a little.
|
|
|
|
Payment Gateways for Canucks
Businesses that want to do business on the Internet and be able to take credit cards have no choice but to deal with a payment gateway. They can't deal directly with the credit card companies – and even if they could, most would be better off using the services of a company specializing in online transactions. The difficulty is deciding which gateway to use – and the choices are plenty.
|
|
|
|
Get it LIVE.
You need to get that new website live, now. Before it is perfect, before it is magnificent. Send it live. Don't be a perfectionist, the world waits for no man.
|
|
|
|
Websites: the new war machine
Make no mistake about it, the world of capitalism is war, and the battleground of today is the web. But in this day and age, instead of fighting for space, we fight for consumption.
|
|
|
|
Website Sherpas
Back in the day, you could always rely on your nephew to get you up the hill into website ownership. However, today, this is like getting someone who happens to own long winter underwear to lead you up Everest.
|
|
|
|
The Importance of Being #1 on Google
A frog grimaces every time a client appears and haphazardly states "I want to be #1 on Google".
|
|
|
|
to LEAP ™, or Not to LEAP ™...is it even a Question?
If there are so many open-source CMS's "freely available", why do people go for the proprietary versions (like LEAP™) and actually spend money?
|
|
|
|
Your Website Is Your Best Sales Person
An important way to think about your website is as your best salesperson, because the reality is that it is just that. Here are a few reasons why. How much would you pay your best salesperson?
|
|
|
|
Websites & Dentures
Do you want to wear someone else’s dentures?
|
|
|
|
Buying a website is like buying a car
Your website purchase process will be like buying a car. There are a few key things you need to call it a “car”, however there are also tons of “bells and whistles” that could be added. Much is the same with websites.
|
|
|
|
Your Website Is Like a Garden
It’s important to think of your website like a garden: something that will always need to be updated and changed over the course of its life.
|
|
|
Join The Frog Pond!
We are currently looking for a dynamic new individual to join our growing team as a Sales / Marketing Coordinator.
read more
Jordon Davidson
Problem Solver"At Treefrog we think outside the box, in order to provide our customers with the highest quality products!"
Dendrobates Azureus
Unlike most frogs, these species are active during the day.
Dendrobates leucomelas
These amphibians are often called “dart frogs”.
Phyllobates
The Orange and Black Poison-dart Frog is also called Golfodulcean Poison-dart Frog.
Red Eyed Treefrog
As their name states, these frogs have bold red eyes.
